Bright Stars Education

The Brief

I have worked with Bright Stars Education since 2014. They first approached me to develop a small website for their new tuition business as well as some design work such as business cards and flyers. Bright Stars already had the beginnings of a logo that they wanted to use which was based on an illustration that had been drawn for them. I took this illustration and turned this into a logo that could be used throughout all their material.

Over the past couple of years the business has grown considerably and because of this the website was given a re-vamp at the end of 2016. Their previous website had served them well but as trends change and technology moved on it was becoming obvious that they would eventually need a larger website with more functionality.

The website had to reflect the Bright Stars branding, keeping with their strong colours and look and feel.

Bright Stars Education website design

The Solution

One of the main concerns the client had was imagery. They wanted the images to be real people and not stock imagery. They hired a photographer to take some great images of the students and these really help make the new website more personal and welcoming.

There is a lot of content on some pages and it was important that the information came across clear and concise. So using their colours I developed panels to hold different information. I then put call to action buttons on these that link straight to email. Each one sends an email with the appropriate title so they will instantly know what type of tuition, club or workshop the email is about.

The website includes a calendar that Bright Stars Education can update with holiday and club dates as well as a blog for any latest news they want to share.

The end result is a bright, colourful website which reflects their ethos and personalities.

Other work I have created for Bright Stars Education includes new leaflet designs and Christmas cards for the last couple of years.

Mobile web version

What They Say

We have now been working with Lesley for the last four years and and she has been our first port of call for all of our graphic design and advertising needs. When Rachel and I decided to update our website, Lesley took on the mammoth task with zeal! We both had clear ideas of what we wanted and didn’t know if Lesley would be able to work with these ideas!
We were definitely sure that we wanted to stand out from our competition by making our website professional and accessible but still show off our key values which was all about the students we see daily and our relationship with our customers. We didn’t want ‘fake’ people in the photographs and we wanted our personalities to come through- easy!!! Well, Lesley not only stepped up to the challenge but surpassed our expectations! Our website sells us as a company and we have so many comments from people about the website when they contact us. Lesley has a professional, friendly and easy going manner when you meet with her and listens to all of your ideas and requirements. She’s also always there when we have a question – however small or silly we think it is. We would definitely recommend Lesley’s services and hope that our professional relationship carries on into the future as our business continues to grow.

Victoria Carlin, Co-owner of Bright Stars Education