GRAPHIC DESIGN COMPANY IN ESSEX
Eye-Catching Graphic Design for your Business
“What is a graphic design company? Don’t they just draw logos?”
We’ve been in the graphic design business for a few years now, so we’re used to questions like these.
(Many people feel confused by the exact meaning of “graphic design” – so if that’s you, you’re not alone.)
We do design logos – and very well, if we do say so ourselves! But graphic design isn’t just about logos. It’s an umbrella term that covers every area of creative visual branding and messaging.
Here are some examples:
- Leaflets and brochures
- Exhibition banners
- Business cards and stationery
- Advertisements
- Restaurant menus
- Signage
- PowerPoint / pdf presentations
- Social media graphics and templates
You may have noticed that the list above includes examples of graphic design for print and digital media.
They may seem interchangeable, but graphic design for print is very different from graphic design for digital and the web.
For your brand to look its consistent best, different approaches are needed for each.
Whatever you need, our services always begin with an in-depth consultation. That way, we can understand exactly what you’re looking for, and the precise message you’d like to convey.
From there, we’ll look closely at the following design aspects below:
Consistent colour.
Those brilliant shades you love on your website will look very different on a piece of paper or fabric, unless they’ve been specifically formatted to remain consistent.
We use recognised colour matching systems, and we’ll provide you with full colour breakdowns for both print and digital (broadly: CMYK for print, and HEX/RGB for web.)
The result? Your favourite colours will remain consistent, no matter where they’re displayed.
(We set up all of our logos, graphics, and images as CMYK, because RGB files that are not converted properly will print completely different shades.)
Optimum layout.
We’re experienced web designers, and we cut our creative teeth designing for print.
So we understand very well that you can’t just lift copy and images directly from your website, then expect them to work as effectively, or look as good, on a flyer.
Print or digital, we’re happy to advise you on the right layout for your chosen media… like you, we want our work to look its absolute best!
Our varied experience means we can also advise on practical issues, such as logo resizing, and when to use digital or lithographic printing techniques. And if you don’t know whether you need a leaflet or a brochure, for example, we’re happy to talk the different options through with you.
We also work closely with trusted print partners who can advise further if needed.
What can our graphic design company do for you?
We’d love to discuss all kinds of creative ideas, then help turn them into eye-catching graphic designs for your brand.
All you’ve got to do is tell us about your business!
Take a look at our other services
Logo Design
Website Design
SEO Services
