Posts Tagged ‘Brand identity’
We Don’t Just Design Logos and Websites, We Help Shape Brands
If the title of this post looks confusing, we understand. Shaping brands is usually the responsibility of marketing experts, not expert designers. But the process of designing a company’s logo or website (or both) involves a lot of detailed research on our part, and a lot of soul-searching on theirs. Both help define what a…
Read MoreWhy your logo design may not be print ready (yet)
Signing off on a brand-new logo design is a thrilling moment for any business owner (if we were its creators, rest assured it’s an exciting moment for us, too!) Now you’ve got something that perfectly encapsulates all your business is and does, you can’t wait to show it off. Excitedly, you start adding your new…
Read MoreHow to create a strong brand identity
When it comes to establishing and growing your business, brand identity is everything. However, it’s often a misunderstood concept. Quite simply, brand identity encompasses all of the visual aspects of your brand, such as your logo, branding colours, website design, and product packaging. All of these branding assets make your business unique, and when done…
Read MoreAre You Making This Common Mistake With Your Logo?
Every small business has a logo because they know how important it is for their brand identity and image. As a designer, I know some of the common mistakes that are made with logos and how to help small business owners to avoid them. One of the biggest (and often costly) mistakes that people make…
Read MoreNew work launch
Proud to see the launch of a new website design for one of my clients today. Local CH&PS are a heating and plumbing company based in Rayleigh, Essex. Tom approached me after a recommendation from my friend, accountant and NEW partner Kylie Fieldhouse. (Thank you Kylie!) Logo Design I first started working on the design in…
Read MoreChristmas Card Designs – bespoke cards for your business
Many years ago working as a designer for a London marketing agency, I remember the groans round the studio when someone mentioned that we had to come up with an idea for the company Christmas card design. As with all self branding it was one of the hardest jobs. Northsouth Design 2015 Last year…
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