How to create a strong brand identity

By LesleyM | 30 August 2022 |

When it comes to establishing and growing your business, brand identity is everything. However, it’s often a misunderstood concept. Quite simply, brand identity encompasses all of the visual aspects of your brand, such as your logo, branding colours, website design, and product packaging. All of these branding assets make your business unique, and when done…

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Brand Design FAQs

By LesleyM | 2 August 2022 |

What is brand design? Branding design refers to all brand elements. This includes your logo, colour scheme, typography, signage, brochures, website and other design components as a collective (this may also include your brand voice). It’s about making every touch point between a brand and its audience recognizable. Each and every brand element should be…

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